The Site is a general audience site. We do not knowingly collect any personal information from children under the age of thirteen on the Site. If in the future, we collect personally identifiable information from children, we will do so in compliance with the Children's Online Privacy Protection Act of 1998 (15 U.S.C. 6501 et seq.). The Internet offers children wonderful educational and entertainment resources. Your guidance and involvement are essential to help ensure that children have a safe and rewarding online experience. We encourage you to visit the Direct Marketing Association's Web site (www.the-dma.org) and explore the Get CyberSavvy! Program as well as the GetNetWise Web site (www.getnetwise.org) to learn more about parental control tools.
ACTIVE INFORMATION COLLECTION
Like many Web sites, this Site actively collects information from its visitors both by asking them specific questions and by permitting them to communicate directly with us via e-mail, feedback forms, chat rooms and so forth. Some of the information that you submit may be personally identifiable information (that is, information that can be uniquely identified with you, such as your full name, address, e-mail address, phone number and so on).
Some areas of this Site may require you to submit information in order for you to benefit from the specified features (such as newsletter subscriptions, tips/pointers, order processing and so forth) or to participate in a particular activity (such as sweepstakes or other promotions and so forth). You will be informed at each information collection point what information is required and what information is optional.
PASSIVE INFORMATION COLLECTION
As you navigate through this Site and/or receive emails in connection with this Site, certain information may be passively collected (that is, gathered without your actively providing the information) using various technologies and means, including, without limitation, those described below:
As with many Websites, the Site uses standard technology called "cookies," which are small data files that are transferred to your computer when you allow your browser to accept cookies. Cookies automatically identify your Web browser to the Site whenever you visit the Site, and make using the Site easier for you by saving your passwords, purchases, and preferences. By tracking how and when you use the Site, cookies help us determine which areas are popular and which are not. Many improvements and updates to the Site are based on data obtained from cookies.
IP ADDRESSES AND AUTOMATIC INFORMATION
We may collect IP addresses and/or automatic information for purposes of system administration and to report aggregate information to our advertisers and sponsors. An IP address is a number that is automatically assigned to your computer whenever you access the Internet. Our computers identify your computer by its IP address. When you request Web pages from the Site, our computers log your IP address.
Automatic information is information collected by our computers when you request Web pages from the Site. Automatic information may include such information as the page served, the time, the source of the request, the type of browser making the request, the preceding page view and other such information. When analyzed, this data helps us analyze how visitors arrive at the Site, what type of content is most popular, what type of visitors in the aggregate are interested in particular kinds of content and advertising, and the like.
In order to access some of the services, applications or sweepstakes offered by the USTA or at the US Open, you may be required to register and/or provide personal information, such as name, email, telephone number and birthdate ("Registration Data"). Although information may be required to participate in certain activities or promotions, participants provide that information voluntarily. The USTA adheres to strict data management protocols. Those protocols vary based on the category of participation with USTA.
INFORMATION FROM OTHER SOURCES
From time to time we, and/or our operational partners may receive information about you from other sources and add it to the data previously collected about you.
USE AND DISCLSURE OF INFORMATION
We may disclose your personally identifiable information to third parties located in the United States and/or any other country:
THIRD-PARTY AD SERVING & AUDIENCE AND TRAFFIC MEASUREMENT SERVICES
The Site may use a third party network advertisers to serve the advertisements on the Site or may use a traffic measurement service to analyze the traffic on the Site. Network advertisers are third parties that display advertisements based on your visits to this Site and other Web sites you have visited. Third-party ad serving enables us to target advertisements to you for products or Web sites you might be interested in. Although advertisers or other companies do not have access to the Site cookies, the Site's advertisers, sponsors, and/or traffic measurement services may themselves set and access their own cookies on your computer if you choose to have your cookies enabled in your browser. Cookies allow third party advertisers to show you advertisements or content you might be interested in. Other companies' use of their cookies is subject to their own privacy policies, not this one.
Please click here http://www.networkadvertising.org/optout_nonppii.asp in order to learn more about the information collection practices and "opt-out" procedures of third party ad servers we may use.
ACCESS AND CORRECTION
To keep your personally identifiable information accurate, current and complete, please contact us as specified below. We will take reasonable steps to update or correct personally identifiable information in our possession that you have previously submitted via this Site.
LINKS TO OTHER WEBSITES
HOW TO CONTACT US
United States Tennis Association
Attention: Advanced Media Dept.
70 West Red Oak Lane, White Plains, NY 10604
CALIFORNIA PRIVACY RIGHTS
Pursuant to Section 1798.83 of the California Civil Code, our customers who are California residents have the right to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact the following with such request:
United States Tennis Association
Attention: Advanced Media Dept.- California Privacy Compliance
70 West Red Oak Lane
White Plains, NY 10604