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"US Open Social Wall", a new fan enhancement for the 2013 US Open, showcases fans' passion for the tournament by centralizing and displaying the most compelling US Open-related social content. The Social Wall will feature posts from Facebook, Twitter and Instagram. The new Social Wall will enhance the fan experience and connect the fans at home and at the tournament. Fans' social reactions and photos will be displayed in real time on the Social Wall on the grounds and on utilizing #usopen.